Our Story

At Roxoa, we live and breathe high quality fine jewellery.

Since establishment in 2007 the portfolio has continued to thrive, starting with the launch of our flagship online brand, QP Jewellers. The application of expert knowledge in jewellery, ecommerce and digital marketing gave rise to two more ecommerce stores: Gold Boutique and Ruby & Oscar, with a fourth brand currently under development and due to launch in the third quarter of 2019.

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